Slowing the Scroll: How to Effectively Write in the Age of Info Overload

 

We live in a noisy world. Information from multiple platforms hurls at us 24/7 at lightning speed…so much that it’s often hard to think straight. There’s even a word for it – infobesity. With so much content, attention is scarce. And this presents an interesting challenge for communications professionals. How do you deliver meaningful and valuable content in the “Age of Information Overload?”

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Brett Griffin